What We Do
VitalCom engineers opinion in the international marketplace of ideas. Many PR firms serve their clients reactively; they ask you what you want to say and then repeat it to your audiences. This is useful from a tactical level, if the client has strategic communication resources internally. But most companies don't have those resources. VitalCom provides that resource. We call our process "e-magination" and it involves a creative and innovative collaboration between your technology and our expertise to engineer imaginative communications.

VitalCom operates under the following code of ethics codes adopted from the Society of Professional Journalists and the Public Relations Society of America.

  • Seek truth
  • Minimize harm and be accountable for our actions.
  • Serve those we represent faithfully, while honoring an obligation to serve the public interest.
  • Act independently, providing objective counsel to those we represent.
  • Provide a voice in the marketplace of ideas, facts, and viewpoints to aid informed public debate.
  • Deal fairly with clients, employers, competitors, peers, vendors, the media, and the general public, respecting all opinions and support the right of free expression